Transforming waste into trainers

GEN1 Cactus is a new approach to trainer manufacturing. Instead of animal skin and heavy chemicals, natural and recycled components are used to create trainers that are both kind to animal life and the environment.

Vegan accreditations

Our GEN1 trainers are proudly VEGAN accredited by PETA. This accreditation confirms the completely cruelty-free nature of GEN1, ensuring that no animals were harmed or exploited in the making of these trainers.

Versatility at its core

GEN1 is the chameleon of fashion: from casual strolls in the park to impromptu urban adventures, they fit perfectly for any occasion. They are the top choice for those who value both adaptability and aesthetics.

Low carbon footprint

The study by the certified agency FairlyMade shows that the production of the GEN1 emits 6.89 kg of CO2, which is on average 78% less compared to a similar trainer made from animal leather.