Under Armour, running made in Baltimore
The Under Armour page for men's running shoes features models from the American brand, suitable for everything from daily training to speed sessions, built around its HOVR, Flow, and Charged foams.
A brand born on American football fields, now in running.
From base layer to shoe
Under Armour was founded in 1996 in Baltimore by Kevin Plank, a former American football player at the University of Maryland, tired of cotton t-shirts soaked in sweat under shoulder pads. Its first product, a sweat-wicking compression t-shirt, launched the brand. It then expanded into shoes, with running becoming one of its research areas.
HOVR, Flow and Charged
The HOVR foam, launched in 2018, combines a soft foam wrapped in a mesh that contains and returns energy, providing a soft and stable cushioning. The Flow sole eliminates the usual rubber layer: the foam makes direct contact with the ground, which lightens the shoe and enhances the rolling sensation while maintaining good grip. The Charged foam is used in entry-level models like the Charged Pursuit or Charged Assert, perfect for beginners.
Choosing your pair
Choose based on use: a Charged shoe to get back into running a few times a week, a versatile HOVR for regular training, a lighter and more dynamic Flow for speed work. Under Armour fits more or less true to size; leave half an inch to one inch of space in front of the big toe. A running shoe should be replaced when the foam has lost its bounce, after several hundred kilometres.
Other brands and families
Other brands, Asics, adidas, Mizuno, Puma, and the families road and trail, trail are gathered on the men's shoes page.
New arrivals and good deals
The new arrivals feature the latest releases, promotions highlight discounted items, and items shipped within 24 hours are prepared and dispatched in 24 hours. The good deals, clearance sales, sales, and the Black Friday have their own running page.
Frequently asked questions
How was the brand Under Armour born?
Under Armour was founded in 1996 in Baltimore by Kevin Plank, a former American football player at the University of Maryland, tired of cotton t-shirts soaked under shoulder pads. Its first product was a compression t-shirt.
What is the difference between HOVR, Flow and Charged foams?
Charged is used in accessible models for regular training. HOVR, wrapped in a mesh that contains it, offers soft and stable cushioning. Flow eliminates the rubber layer: the foam makes direct contact with the ground, resulting in a lighter shoe.
Which Under Armour shoe for fast sessions?
Models with the Flow sole, lighter and more dynamic, are suitable for interval training and sustained paces. For long and slow runs, a HOVR shoe, which offers more cushioning, is gentler on the legs.
Do Under Armour running shoes fit small?
They generally fit true to size, with a rather snug fit. If you have wide feet or are between sizes, take the half size up, leaving an inch of space in front of the toes.
How to make running shoes last longer?
Alternate two pairs if you run often, to allow the foam to regain its shape between runs. Untie them to take them off, air dry them with newspaper, and reserve them for running rather than everyday walking.
